Use a Prompt Template

Campaign Builder includes 40 ready-to-use prompt templates designed for different ad styles and goals. Each template is pre-written - all you need to do is add your product page URL and a product image.

How to use a prompt template

  • Open the AI Statics generator.
  • Click Select a Templates.
  • Browse the 40 available templates and click the one you want to use. A preview of the prompt will be shown.
  • Enter your Product Page URL in the product page field. Campaign Builder will pull in product details automatically.
  • Upload a product image by clicking Add Product Image and selecting a file from your device.
  • Click Generate to create your static.

Tip: Templates are organized by creative style. Browse a few to find one that matches the type of ad you want to produce.

Write Your Own Prompt

If you want full creative control, you can skip the templates and write your own prompt from scratch. This is useful when you have a very specific creative direction in mind.

How to use your own prompt

  • Open the AI Statics generator.
  • Type your prompt into the text field. Describe the visual style, mood, content, and any specific elements you want included.
  • Add any reference inputs (product image, logo, background, etc.) as needed.
  • Click Generate.

Note: You can insert reference tags directly into your custom prompt to tell the AI which specific images to use. See the Customizing Your Creative article for details on reference tags.

Select an Aspect Ratio

Before generating, choose the aspect ratio that matches where you plan to run the ad. Campaign Builder supports five formats:

  • 1:1 - Square format. Ideal for Facebook and Instagram feed ads.
  • 4:5 - Vertical portrait. Well-suited for Instagram feed and Facebook ads.
  • 9:16 - Full-screen vertical. Designed for Stories and Reels.
  • 9:16 (Safe Zone) - Full-screen vertical with a safe zone applied, ensuring key content stays visible on all devices and is not obscured by UI elements.
  • 16:9 - Landscape / widescreen. Best for YouTube and banner placements.

How to select an aspect ratio

  • In the AI Statics generator, locate the Aspect Ratio selector.
  • Click the format you want to use.
  • Proceed with your prompt and generation as normal.

Tip: You can also change the aspect ratio of an existing static after generation - see the Managing & Reusing Statics article.

Generate Up to 5 Statics at Once

Instead of generating one static at a time, you can generate up to 5 variations in a single run. This is useful when you want multiple creative options to choose from or plan to A/B test different versions.

How to generate multiple statics

  • Set up your prompt or template as usual.
  • Find the quantity selector (labelled Number of Statics or similar).
  • Select how many statics to generate - between 1 and 5.
  • Click Generate. All selected variations will be created in one batch.

Note: Each static in the batch counts as one generation toward your monthly quota. Generating 5 at once uses 5 generations.

Related help articles
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