Forms

Sometimes you may want to control when and how your form collects data.

As your library of forms grows, Campaign Builder makes it easy to stay organized.

Use the built-in analytics dashboard to measure your form’s performance and optimize results.

When your form is ready, it’s time to publish and share it.

Your form’s appearance can be fully customized to fit your brand.

Every form starts with a few standard fields, such as name and email, but you can customize these to fit your needs.

The Form Builder in Campaign Builder lets you easily collect leads, signups, or feedback directly from your audience. Forms can be published as standalone links or embedded on your website.

When creating forms in Campaign Builder, you can add custom fields to collect the exact information you need from your visitors. These fields can be configured to store data in two different ways — Contextual data and Non-contextual data. Understanding the difference is important for how your data is organized and used across campaigns.