This integration allows you to design inspiring product visuals in Campaign Builder and seamlessly import them into the newsletters you create and send via Heyloyalty – with no limitations on design possibilities.
What is Heyloyalty?
Heyloyalty is a Danish-developed marketing automation platform – cloud-based, GDPR-compliant, and built for e-commerce. It offers a wide range of features including email marketing, SMS automation, web push notifications, pop-ups, loyalty programs, segmentation, product feeds, and built-in analytics. At its core, Heyloyalty provides an intuitive drag-and-drop editor and automation engine that enables you to build and target campaigns based on customer behavior and purchase history.
What is Campaign Builder?
Campaign Builder is a visual design tool that helps marketing teams create engaging and professional product images, campaign graphics, and advertisements – without the need for advanced graphic design skills. You get full control over layout, typography, color schemes, and branding – and can easily export your designs for use in emails, social media, or your website.
How the Integration Works
The integration between Campaign Builder and Heyloyalty makes the transition from creative design to targeted marketing seamless and efficient:
- Design your product visuals in Campaign Builder
Customize your layout, apply brand elements, and present your products in an inspiring and visually appealing context. - Import directly to Heyloyalty
With the product feed enabled, you can send your finished images directly to your Heyloyalty account – ready to be used in newsletters and email flows. - Insert into email campaigns
In Heyloyalty’s editor, your designs will appear as available image elements, which you can insert into your campaigns however you like – as banners, product showcases, or promotional highlights. - Send and measure results
Send your emails as usual and use Heyloyalty’s analytics tools to measure click-through rates, conversions, and customer engagement.
What Are the Benefits?
- Full design freedom
You’re no longer limited to standard product images or pre-defined modules. You can craft a visual identity that is uniquely yours. - Higher click-through and conversion rates
Visually compelling and relevant content captures attention and encourages action. When your emails stand out, recipients are more likely to click – and convert. - Stronger brand identity
Consistent, high-quality imagery that reflects your brand builds trust and recognizability among your audience. - Time savings and efficiency
Avoid switching between multiple platforms or reformatting images. The integrated workflow makes your creative process faster and smoother.
Getting Started
To begin, create an account with both Campaign Builder and Heyloyalty. Once your accounts are set up, you can then start designing your visuals within Campaign Builder and import them directly into your Heyloyalty account. From there, you’ll find your designs ready to be used in your email campaigns. The entire setup is quick and user-friendly, requiring no involvement from developers – it’s designed to give marketing teams full control and flexibility right from the start.
Real-Life Example
Let’s say you’re preparing to launch a summer collection. You begin by designing a branded banner in Campaign Builder that includes product images, promotional pricing, and a compelling call to action, all aligned with your brand’s visual identity. Once the design is complete, you import it straight into Heyloyalty and place it in your upcoming newsletter. Within Heyloyalty, you segment your audience based on previous purchases or preferences and send the campaign to the most relevant recipients. The outcome is a newsletter that not only looks more professional but also drives higher engagement and improved conversions.
Use Your Data to Improve Performance
Heyloyalty’s built-in reporting tools give you valuable insight into how your campaigns are performing. Over time, you can identify which visuals are attracting the most clicks, which customer segments are responding best, and which types of campaigns are generating the highest return on investment. This allows you to continually refine your approach and ensure each campaign performs better than the last.
Ready to Take Your Email Marketing to the Next Level?
The integration between Campaign Builder and Heyloyalty offers a unique combination of creative freedom and data-driven execution. By pairing compelling visuals with precise targeting, you’ll not only elevate the look of your emails but also boost their effectiveness and impact on your bottom line. If you have any questions about how the integration works in practice – or if you'd like support with setup, design strategy, or segmentation – we’re here to help.
